“Why is the Mac version of Family Tree more expensive than the Windows version?” I’ve read the question in the comments here and on Twitter. Here’s the scoop and thanks to GenealogyTools member Roger, the secret to a significant discount:
The Mac version price is higher because in bringing Family Tree Maker back to the Mac, Ancestry have had to pay to convert the program (a process called porting). They’ve got to pay for this expense and let’s face facts, Mac using genealogists are a tiny minority. That means the cost is spread across a much smaller group so the price will be higher.
We can complain, but it won’t do any good. We can refuse to buy it in protest, but that may simply lead to them leaving the market again. I think it’s better for us to have more competition. That’s why I welcome Family Tree Maker to the Mac.
On to the secret to a greater discount.